Workshops


4-Hour Strategic Marketing Workshop for Tech Product & Service Companies



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Generating Leads & Referrals from LinkedIn®



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4-Hour Strategic Marketing Workshop


4-Hour
Strategic Marketing Plan for Technology Product and Service Companies

“Half the money I spend on marketing is wasted;
the trouble is I don’t know which half.”John Wanamaker (1838-1922)

Creating a marketing strategy for your technology product or service company can be daunting.  Marketing your business involves more than having great features and functions, top-notch consultants, a slick web site, and some paid advertising.

You need a strategic plan that includes tactics and tools that are precisely targeted to the audience that you’re trying to attract. Learn proven ideas and innovative strategies designed to help you get more quality leads and close more business.

In this workshop, you will receive a marketing planner that contains everything you need to keep your business on track for the next week, month and year. The following topics will be covered:

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    How to Market in 2017

    Why the old way of doing marketing does not work in today’s world.

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    Where to Start

    You will complete a 1-page worksheet to assess your current marketing efforts and help you determine where to get started.

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    Identify Your Target Market

    Complete a 20-minute exercise to define the key attributes of your ideal customer

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    Understand the Customer Journey

    Learn the different stages that customers go through before buying from you

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    The Power of Automation

    How automation can save you time

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    The Right Message at the Right Time

    Webinars, Seminars. free trials, discounts. eBooks, Newsletters. Learn what and when different types of content are most effective

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    The Plan

    Create a strategic plan to generate more high quality leads and close more business

Get Started

Click the button below to schedule a call with one of our experts to learn how each workshop can be customized to meet your needs

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Download It

Click the button below to download a nice PDF brochure with the workshop details. Share it with your co-workers, friends and family.

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Generating Leads & Referrals from LinkedIn®


4-Hour LinkedIn Lead Generation & Referrals Workshop

92% of B2B marketers leverage LinkedIn over all other social platforms

79% of B2B marketers view LinkedIn as an effective source for generating leads

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    The Truth

    Learn how to really use LinkedIn effectively

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    The System

    How spending 10 minutes a day can increase your exposure by 10x

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    Killer Profiles

    Do’s and Don’ts of Profiles